Press Release

Weichert National Convention Uncovers Real Estate Magic in Orlando

10/28/2015

Nearly 600 Weichert® real estate professionals recently met in Orlando for a three-day national convention, themed “The Magic is YOU!” Weichert Real Estate Affiliates, Inc. (WREA) franchise owners, brokers, managers and sales associates from more than 240 offices across 36 states gathered at the Caribe Royale Orlando Hotel and Convention Center for a packed schedule of dynamic guest speakers and informative breakout sessions.

WREA President Martin J. Rueter kicked off the convention with a welcome address that recapped this year’s accomplishments and continued plans for growth, as well as spelled out how the Weichert brand’s unique programs, tools, training and the use of technology all work to empower its affiliates for professional success. Additional speakers provided insights and best practices to help attendees grow their businesses, as well as information on market trends, advice for real estate success and inspiration for professional growth.

The keynote speakers included: Jackie Joyner-Kersee, Olympic medal winner and world champion runner; David Knox, a real estate negotiation and sales trainer; author and industry trends expert Stefan Swanepoel,; Lawrence Yun, chief economist of the National Association of REALTORS®; speaker and philosopher Matt Ferrara; Hal Elrod, best-selling author and success coach; and Giovanni Livera, entertainer and motivational speaker.Some of the other highlights of the Weichert National Convention include: 

  • A marketing panel, which discussed trends in such areas as social media, traditional marketing, and agent ratings and rankings.

  • Breakout sessions, during which participants dove deep into new tools and programs, as well as popular real estate topics.

  • Recognition of the Weichert network’s top agents, offices and companies.

Convention attendees brought home both positive news about the future of real estate and a reminder of the tools and services Weichert offers to help them grow their business and empower them to provide clients the best services in real estate. The experience can best be summed up by John Lawrence, broker/owner of WEICHERT, REALTORS® - Nickel Group in Oak Park, Ill.

“This was the best convention that we have been to,” said Lawrence. “My staff and agents who attended found the speakers and breakout sessions to be fun and informative, and we all enjoyed connecting with the Weichert Real Estate Affiliates, Inc. staff and Weichert sales professionals from all over the country.”

Weichert Real Estate Affiliates, Inc., home to a growing roster of independently owned and operated offices across the country, is headquartered in Morris Plains, N.J. In January 2015, the company was ranked the #2 traditional real estate franchise by Entrepreneur magazine in the “Entrepreneur 2015 Franchise 500®” list, an annual ranking of America’s top franchise opportunities. 

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About Weichert Real Estate Affiliates, Inc:

Weichert Real Estate Affiliates, Inc. (WREA) has grown steadily since Jim Weichert, co-president and founder of Weichert, Realtors, named Martin J. Rueter as president. The two collaborated in 2001 to create a business model for franchisee ownership candidates described as “a clearly defined operating system for marketing and managing a real estate business.” WREA announced its first affiliate in 2002, was identified in 2005 by Entrepreneur magazine as one of the fastest growing U.S. franchises, and is ranked the #2 traditional residential real estate franchise in Entrepreneur’s 2015 Franchise 500®. WREA has offices serving more than 290 markets in 39 states. For more information about Weichert, visit www.weichert.com, or for information on franchise opportunities visit www.weichertfranchise.com. Weichert franchised offices are independently owned and operated. 

About Weichert, Realtors:

Since 1969, Weichert, Realtors has grown from a single office into one of the nation’s leading providers of homeownership services by putting its customers first. A family of full-service real estate and financial services companies, Weichert helps customers buy and sell both residential and commercial real estate, and streamlines the delivery of mortgages and home and title insurance. Weichert leverages its customer website, www.weichert.com, one of the most visited real estate websites in the nation, to help families and individuals realize the dream of homeownership through quick and easy access to listing information and the services of its real estate professionals nationwide. For more information, Weichert’s customer service center can be reached at 1-800-USA-SOLD.